500 million people around the globe have a Facebook account, and it is easily one of the most popular social networks of all time - much bigger than Myspace, Friendster, and any others you can think of. Because of this, my strong advice to entrepreneurs and business owners is to create two Facebook profiles - a business one and a personal one.
Why?
Friday, December 17, 2010
My New Book Praised As The "Black Business Bible"
My new book Black Business Secrets is receiving rave reviews and was recently praised as the "Black Business Bible". Its currently in book stores, and was written to overturn the devastating statics from the U.S. Census Bureau that say that African American entrepreneurs are more likely to fail in business than their white counterparts.
If you haven't bought your copy yet, be sure to do so you can start the new year off right. The book has tons of valuable insight, and even features exclusive one-on-one interviews with several millionaires and billionaires including Bob Johnson, Farrah Gray, Ephren Taylor, Tom Burrell, Nadine Thompson, and more.
If you haven't bought your copy yet, be sure to do so you can start the new year off right. The book has tons of valuable insight, and even features exclusive one-on-one interviews with several millionaires and billionaires including Bob Johnson, Farrah Gray, Ephren Taylor, Tom Burrell, Nadine Thompson, and more.
Wednesday, December 15, 2010
VIDEO: Angela and Vanessa Simmons Talk Pastry Business
Despite having a little bit of star power and the help of their Uncle Russell, Angela and Vanessa Simmons should still be fully credited for the huge success of their Pastry shoe company. Launched in 2007, their shoes already have distribution in over 15 countries and are generating millions in annual revenue.
The unique assortment targets junior girls and ranges from athletic, dress, and children’s footwear to apparel and accessories. They're even planning to launch a line of Barbie dolls. Using the theme of "self-expression", their ideas have turned out to be pure genius concepts.
The unique assortment targets junior girls and ranges from athletic, dress, and children’s footwear to apparel and accessories. They're even planning to launch a line of Barbie dolls. Using the theme of "self-expression", their ideas have turned out to be pure genius concepts.
Monday, December 13, 2010
Black Enterprise Conference Returns To Atlanta
Black Enterprise Magazine is returning to Atlanta, Georgia for their 2011 Entrepreneurs Conference and Expo on May 22-25. The event will be held at the Downtown Marriott Marquis Hotel, and promises to be as good as last year's event - which was held in the same venue.
During the three day period, attendees can expect innovative sessions, high-powered speakers, and an early peek at the products, trends, and services you’ll need to know about to stay ahead of the curve. They'll also have the opportunity to network and interact with hundreds of deal makers, and thousands of other business owners that'll be attending.
During the three day period, attendees can expect innovative sessions, high-powered speakers, and an early peek at the products, trends, and services you’ll need to know about to stay ahead of the curve. They'll also have the opportunity to network and interact with hundreds of deal makers, and thousands of other business owners that'll be attending.
Friday, December 10, 2010
Business Lessons From Wesley Snipes
Actor Wesley Snipes recently reported to prison for 36 months after committing the infamous crime of failing to file his personal and business tax returns for nearly 10 years. Before being sentenced, he pleaded with the courts and the media for sympathy - but to no avail.
Whether he was truly innocent or guilty is irrelevant at this point, but the situation has a lot of business lessons for individuals who are self employed to learn.
Whether he was truly innocent or guilty is irrelevant at this point, but the situation has a lot of business lessons for individuals who are self employed to learn.
Friday, November 19, 2010
Why Google Voice Is Good For Your Business
Google Voice is a unique telecommunications service provided by Google that offers free PC-to-PC and PC-to-Phone calls in the United States. Users can also make calls to international phone numbers, but a small per-minute fee applies.
After registering, users can choose a virtual phone number in any area code. That number can, not only be used to make and receive phone calls, but also to send and receive text messages and record voicemails. In addition to this basic functionality, there are also some really cool and innovative features.
After registering, users can choose a virtual phone number in any area code. That number can, not only be used to make and receive phone calls, but also to send and receive text messages and record voicemails. In addition to this basic functionality, there are also some really cool and innovative features.
Thursday, November 11, 2010
Video Game Makes $360 Million In One Day
How bad is the economy when a video game can generate $360 million in sales in just one day? That may sound far-fetched, but it literally just happened when Activision released their highly anticipated "Call of Duty: Black Ops" game for the Xbox, Wii, Playstation, and PC.
According to the company, they sold 5.6 million copies of the game in just one day. By doing this, they broke last year's record of selling 4.7 million copies of "Call of Duty: Modern Warfare 2" in one day - which generated $310 million in sales. They easily hold the title of having the two "biggest entertainment launches in history".
According to the company, they sold 5.6 million copies of the game in just one day. By doing this, they broke last year's record of selling 4.7 million copies of "Call of Duty: Modern Warfare 2" in one day - which generated $310 million in sales. They easily hold the title of having the two "biggest entertainment launches in history".
Friday, November 5, 2010
Black Beauty Supply Entrepreneurship Conference Makes Final Stop In St. Louis
After three successful conferences in Atlanta, Brooklyn, and Cleveland, Beauty Supply Institute will make one last stop in the midwest to conclude their conference empowerment tour. The final conference will be held on November 13th at the Airport Marriott in St. Louis, and their objective is to help train more African Americans to capitalize and profit from the multi-billion dollar beauty supply industry.
Lunch will be provided, and conference attendees will get 6 classes of valuable information during the course of one day. The following topics will be covered: How To Avoid the Pitfalls When Opening a Beauty Supply Store, How To Earn Extra Revenue From An Existing Store, How to Become a Product Distributor, How to Sell Products Online, How to Get Funding to Open A Store, and How To Maximize on Lease Negotiation.
Lunch will be provided, and conference attendees will get 6 classes of valuable information during the course of one day. The following topics will be covered: How To Avoid the Pitfalls When Opening a Beauty Supply Store, How To Earn Extra Revenue From An Existing Store, How to Become a Product Distributor, How to Sell Products Online, How to Get Funding to Open A Store, and How To Maximize on Lease Negotiation.
Wednesday, November 3, 2010
McDonald's Fast Food Weddings - Will It Work?
In Hong Kong, McDonald's is offering local customers an opportunity to get married inside the fast food restaurant. Apparently, people there love McDonald's that much!While many people in America think the concept is cheesy, many in China are loving the idea - especially since it only costs about $400 US dollars to host a wedding ceremony and a reception for up to 100 guests. Local couples are saying that they met each other at McDonald's, went there for dates, and so why not get married there?
Wednesday, October 20, 2010
How To Be Featured in Black Enterprise Magazine
If you are an entrepreneur, you have already met the first qualification to be featured in Black Enterprise Magazine and other business publications. But there's more work involved!
Here are three tips:
1) Distribute Press Releases With A "Personal" Angle.
To increase your chances of being featured in Black Enterprise, it's best to be a well-respected and well-known business owner amongst the local and/or national media. A great way to accomplish this is to regularly send out press releases about yourself as a part of a consistent personal branding effort.
The press releases should focus on recent and upcoming developments, with an angle that predominantly highlights you as the principal of the company. For instance, if you win an award, are speaking at a function, or have an upcoming appearance on television - these would be appropriate angles.
Here are three tips:
1) Distribute Press Releases With A "Personal" Angle.
To increase your chances of being featured in Black Enterprise, it's best to be a well-respected and well-known business owner amongst the local and/or national media. A great way to accomplish this is to regularly send out press releases about yourself as a part of a consistent personal branding effort.
The press releases should focus on recent and upcoming developments, with an angle that predominantly highlights you as the principal of the company. For instance, if you win an award, are speaking at a function, or have an upcoming appearance on television - these would be appropriate angles.
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