Monday, November 3, 2008

The Business of Pimping Obama

By now, you've seen plenty of vendors selling Obama buttons, Obama t-shirts, Obama action figures and yes - even Obama waffles. I've heard that there is an Obama video game coming out, and a site being developed called - "Loans that Obama would approve of."

Isn't it unethical to be pimping his name for profit? Well, it depends on who you talk to. Some will say it is. Others will say that if Obama himself doesn't mind it, then who cares?

Truth be told, Obama doesn't seem to mind. If he did, as a former lawyer, he could have easily taken the necessary legal actions. After the election though, whether he wins or loses, he will still be a huge brand and may just require vendors to buy a license to sell products with his name and face on it.

Many other celebrities including Oprah Winfrey, Michael Jordan, and even Tiger Woods have taken such actions - and rightfully so.

Using Obama's name however, even if you have to pay a licensing fee, may not be a bad idea though. People love his character, and most will buy anything with his name attached to it.

Think about how many Obama shoes you could sell. Or even Obama watches - "Time For Change". Or even Obama piggybanks to keep your "change" in. The list could go on forever.


  1. Hmmm. Maybe I'll put his likeness on my African Gift Bags. Just a thought.

  2. I saw Obama flip flops! There were like 20 bobble heads on the flip flops. Who wants to be a flip flop?