Ford Comes Up With An Impressive Idea

In an attempt to increase car sales and save the American economy, Ford came up with what I think is a very, very good idea. They decided to create and implement a new technology for all their new vehicles called MyKey that allows parents to control their teen drivers' behaviors.

For instance, a parent can limit the top speed of the vehicle to just 80MPH or less. They can also set it so that the audio system won't turn on, unless the driver is wearing a seat belt. They can also max out the audio at half volume (which is still plenty loud), keep track of the young driver's mileage, and provide earlier low-fuel warnings than standard.

Being that millions of teenagers turn 16 every year and start driving, I think this idea is pretty brilliant. Many concerned parents will strongly consider buying a Ford to better protect their children and to mold them into responsible drivers.

If I had a child old enough to drive, this would definitely catch my attention - especially since I know that thousands of teen drivers are killed every year.

Marketing wise, this will do wonders for Ford and it will certainly create a huge PR buzz. Ford vehicles may even start to be called "the safest cars for teens".

Imagine how many sales that will bring in!